R K Swamy IPO
R K Swamy IPO — date, price band, lot size & details 2024
R K Swamy listed on 12 Mar 2024 at ₹250, 13.2% below the ₹288 issue price.
R K Swamy is an integrated marketing services group offering creative, media, customer data analytics and market research, and ranked 8th in India by operating revenue among such groups. Its total income was Rs 299.91 crore in FY2023.
Stock price
R K Swamy is listed — here is the live share price.
Researched & reviewed by
Abhishek Vohera,
Founder, IPO Guru
Last updated
Figures sourced from the RHP, BSE & NSE
Timetable
Key dates from opening to listing. Today is 11 November.
- Open 04 Mar 2024
- Close 06 Mar 2024
- Allotment 07 Mar 2024
- Refund/credit 11 Mar 2024
- Listing 12 Mar 2024
Issue summary
The terms of the offer, as filed.
| IPO Dates | 4 to 6 Mar, 2024 |
|---|---|
| Price Band | ₹270 – ₹288 |
| Face Value | ₹5 |
| Lot Size | 50 Shares |
| Issue Size | ₹423.56 Cr |
| Sale Type | Fresh capital cum OFS |
| Listing On | BSE, NSE |
| Employee Discount | Rs 27.00 per share |
| Registrar | KFin Technologies Limited |
| Min Investment | ₹ 14,400 |
Share of the offer set aside for each investor category, as stated in the offer document.
What will it cost me?
Bidding is in multiples of 50 shares at the ₹288 cut-off. Drag to size your application.
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (min) | 1 | 50 | ₹14,400 |
| Retail (max) | 13 | 650 | ₹1,87,200 |
| S-HNI (min) | 14 | 700 | ₹2,01,600 |
| S-HNI (max) | 69 | 3,450 | ₹9,93,600 |
| B-HNI (min) | 70 | 3,500 | ₹10,08,000 |
Strengths & risks
Drawn from the offer document — the case for and against, side by side.
Strengths · 5
- 01Total income rose from Rs 183.22 crore in FY2021 to Rs 299.91 crore in FY2023.
- 02Profit after tax rose from Rs 3.08 crore in FY2021 to Rs 31.26 crore in FY2023.
- 03It ranked 8th by estimated operating revenue among integrated marketing groups in India.
- 04Rs 173.46 crore of the issue was fresh capital for working capital and technology.
- 05It ran over 2.37 million consumer interviews in FY2023 for clients across sectors.
Risks · 5
- 01The pre-issue P/E was 40.96 at the upper band of Rs 288, based on EPS of Rs 7.03.
- 02Profit was only Rs 7.93 crore in the six months to 30 September 2023.
- 03Marketing budgets are cut quickly in slowdowns, and the source puts the PAT margin at 5.56%.
- 04Total borrowing rose from Rs 4.51 crore on 31 March 2023 to Rs 51.05 crore on 30 September 2023.
- 05Promoters and the promoter group held 83.03% before the issue and 66.03% after it.
Three years of numbers
All figures in ₹ crore, as reported in the R K Swamy offer document.
| Metric | 30 Sep 2023 | 31 Mar 2023 | 31 Mar 2022 | 31 Mar 2021 |
|---|---|---|---|---|
| Assets | 252.23 | 313.65 | 406.44 | 390.06 |
| Total Income | 142.55 | 299.91 | 244.97 | 183.22 |
| Profit After Tax | 7.93 | 31.26 | 19.26 | 3.08 |
| NET Worth | 146.66 | 140.81 | 111.93 | 98.22 |
| Reserves and Surplus | 28.85 | 40.79 | 12.27 | -0.43 |
| Total Borrowing | 51.05 | 4.51 | 28.73 | 45.68 |
See how this IPO compares — view listing performance of all mainboard IPOs.
Valuation & key ratios
Ratios are for the latest full financial year reported in the R K Swamy RHP. EPS and P/E are post-issue — the table below carries the pre-issue comparison.
R K Swamy IPO Valuation
How the issue prices the company before and after the fresh shares are created.
| Valuation Metric | Pre-Issue | Post-Issue |
|---|---|---|
| EPS (₹) | ₹7.03 | ₹3.14 |
| P/E Ratio (x) | 40.96 | 91.63 |
| Market Cap at Offer Price (₹ Cr) | ₹324.87 | ₹727.34 |
Pre-issue figures use the shareholding reported in the RHP; post-issue figures use the shareholding once the fresh issue has created new shares. The two differ because of that dilution and because post-issue earnings per share are often annualised, so the change can run in either direction. Market capitalisation is calculated at the ₹288 offer price. Compare the post-issue P/E against listed peers before deciding — a premium there is growth you are paying for in advance.
Where the money goes
₹156.33 Cr of the issue is earmarked to named objects.
About the company
Its segments are integrated marketing communications, customer data analytics, and full-service market research and syndicated studies, delivered with heavy use of digital tools.
In FY2023 it published more than 818 creative campaigns, processed more than 97.69 terabytes of data and ran over 2.37 million consumer interviews. Its subsidiaries include Hansa Research and Hansa Customer Equity.
The IPO was Rs 423.56 crore, with Rs 173.46 crore of fresh issue and Rs 250.10 crore of offer for sale by the two promoters and investors Evanston and Prem Marketing. Fresh money was planned for working capital, a DVCP studio, IT infrastructure and new customer experience and CATI centres.
Interested in this IPO? Check the live subscription status or browse all upcoming mainboard IPOs.
The bankers & the filings
Who is running the book, and the documents this page is built from.
R K Swamy IPO Documents
Read the filings this page is built from.
Lead Manager Track Record
How the book-running lead managers on this issue have priced their past IPOs, measured on listing day.
SBI Capital Markets Ltd.
70 issues handledBest listing: Bajaj Housing Finance (+114.3%). Weakest: Kalyan Jewellers India (-15.0%).
Motilal Oswal Investment Advisors
58 issues handledBest listing: G R Infraprojects (+105.0%). Weakest: ACME Solar Holdings (-13.1%).
IIFL Capital Services Limited
116 issues handledBest listing: Unicommerce eSolutions (+117.6%). Weakest: Rategain Travel Technologies (-15.3%).
Listing gain compares the listing-day opening price with the issue price, using the IPOs on IPO Guru that this lead manager has taken to market. A strong record reflects how the banker has priced past issues — it is not a forecast for this one. See every issue they have handled on the lead managers page.
Company contact
Frequently asked
What is the GMP of R K Swamy?
The current Grey Market Premium is ₹25, or 9% over the issue price.
What is the R K Swamy IPO price band?
₹270 to ₹288, on a face value of ₹5.
When is the allotment?
The basis of allotment is 7 March 2024, with listing on 12 March 2024.
How do I check allotment status?
On the IPO Guru allotment page or on the registrar's site — KFin Technologies Limited.
Every number here traces back to a filing.
IPO Guru tracks GMP, subscription and allotment for every Mainboard and SME issue. Every number on this page is sourced from the RHP, BSE & NSE.
Not investment advice. Grey market premium is an unofficial, unregulated indicator and is not a forecast.
